AlphaCore
Cookie Policy
This Cookie Policy explains how cookies are used on our website www.alphacore.com (the “Site”) for AlphaCore Capital LLC. (“AlphaCore”, “we”, “us”, “our”). We may modify, alter or otherwise update this Cookie Policy (“Policy”) at any time. AlphaCore will promptly post the new Policy on the Site including the date the Policy was revised. Any changes will be posted here, and you should check this page periodically for updates. Your continued use of this Site will signify your continued understanding of the terms of the updated Policy. By using this Site, you agree to the placement of cookies on your computer in accordance with the terms of this Policy. If you do not wish to accept cookies from this Site, please either disable cookies in your web browser or refrain from using this Site.
Who does this policy apply to?
This Policy applies to visitors to and users of the Site (collectively, “you”, “your”, “yours”). The purpose of this Policy is to generally inform visitors and users which cookies are used; explain what each cookie does; who sets the cookies; how long the cookies last; and how to accept, reject or manage cookies.
What is a cookie?
Cookies are small data text files stored on a user’s device when they visit a website. They help websites function properly, remember preferences, and analyze usage. When you use the Site, we may store cookies on your computer in order to facilitate and customize your use of the Site (if your web browser permits). Cookies can later be retrieved to help identify you to us. The cookies make your use of the Site easier, make the Site run more smoothly and help us to maintain a secure Site. You can find more information about cookies at: All About Cookies | Online Privacy and Digital Security.
Cookies we use
We use third parties to assist us in tracking aggregated and/or anonymized Site usage statistics, and providing content-sharing services to support the Site and content. These third parties (i.e., Google Analytics, YouTube and Swoogo) may also use cookies and similar technologies to collect similar information about your use of the Site or content. We do not control these third-party technologies, and their use is governed by those parties’ privacy policies.
We use several types of cookies:
- Strictly Necessary Cookies for core website functionality (e.g., security load balancing).
- Functionality Cookies to support basic features and user preferences.
- Analytic Cookies to understand how users interact within our Site.
We use Google Analytics, specifically Google Analytics 4 (GA4). The cookie list includes:
| Cookie Name | Default Expiration | Purpose |
|---|---|---|
| ga | 2 years | Distinguishes users by storing a randomly generated user ID |
| ga <container-Id> | 2 years | Used to persist and maintain session state across page views |
| gid | 24 hours | Distinguishes users over a short window, primarily for session-level tracking |
| gat | 1 minute | Used to throttle the request rate to ensure performance on high-traffic sites |
The Site automatically collects technical and usage information through Google Analytics, including: IP address, browser type, device type, pages viewed, links clicked, session duration, and general interaction and diagnostic data. We can access this data through our Google Analytics platform.
We do not use cookies for advertising or retargeting: Google Ads – to measure user activity and performance of ad campaigns or Google AdSense – a first party cookie for conversion linking. If we use either in the future, the Policy will be updated.
For additional information on how Google processes data, you may click this link: Google Privacy Notice You may Opt-Out of Google Analytics by adding the Google Analytics Opt-Out Browser which can be found at this link: Google Opt-Out Browser. The Opt-Out Browser Add-On is available for Google Chrome, Mozilla Firefox, Apple Safari, and Microsoft Edge. You can find information on how to manage cookie settings on certain browsers via the following links:
- Cookie settings in Chrome
- Cookie settings in Firefox
- Cookie settings in Microsoft Edge
- Cookie settings in Safari
Other third-party cookies
When you view YouTube content on our Site, such as Podcasts, cookies are used by YouTube for analytics and performance measurement, video playback functionality, and behavioral tracking and ad personalization. The following cookies are used:
| Cookie Name | Default Expiration | Purpose |
|---|---|---|
| YSC | unknown* | Session cookie that tracks interactions with embedded videos |
| VISITOR_INFO1_LIVE | unknown* | Estimates bandwidth and user preferences |
| PREF | unknown* | Stores player preferences like language and autoplay settings |
| GPS | unknown* | Registers a unique ID for analytics and advertising on mobile devices |
| SID / HSID / SSID / SAPISID | unknown* | Google authentication, security, and ad-personalization cookies (if the user is logged into Google) |
*YouTube does not publish a fixed “cookie expiration” date. Instead, cookies remain until you delete them or until the browser automatically removes them (e.g., when you clear cache/cookies or close the browser).
AlphaCore uses Swoogo as its event management platform to handle invites, email communications, attendee registrations, manage guest lists, and check-ins. Swoogo uses strictly necessary (essential) cookies for the registration form and event site to function. The essential cookies and their expiration are the following:
| Cookie Name | Default Expiration | Purpose |
|---|---|---|
| AWSALB | 7 days from issuance | To manage sessions and subsequent requests |
| PHPSESSID | End of browser session | Tracks user’s session across the registration process |
| _csrf | End of browser session | A security cookie to protect the website |
| Cookieconsent_status | 1 year from issuance | Remembers user’s cookie consent or decline preferences |
Swoogo uses these non-essential (analytics) cookies by default:
| Cookie Name | Default Expiration | Purpose |
|---|---|---|
| _pk_id | 13 months | Stores a unique visitor ID to recognize returning visitors and track their interactions |
| _pk_ses | 30 minutes | Temporarily stores data for the current session, linking actions like page views and events |
| _pk_ref | 6 months | Stores the referrer information, indicating how the visitor arrived at the site |
| _pk_cvar | 30 minutes | Stores custom variables for the current session, allowing for additional metadata tracking |
| _pk_hsr | 30 minutes | Temporarily stores data for heatmap and session recordings, capturing user interactions on the page |
Additional information about Swoogo cookies can be found at Swoogo Cookie Notice. To disable non-essential cookies, go to the Swoogo website: Swoogo | Event Management Software. Click “Cookies” at the bottom in the footer of the website. A page will open on the right hand side. Move the toggle switch to red for Targeted Advertising, Personalization, Analytics, and Do Not Sell or Share My Personal Information.
To the extent EU data protection law applies, Swoogo will not place non-essential cookies without a user’s consent.
How we use your information
We use cookies to improve your experience, remember your preferences, and analyze how the Site is used. For additional information, see our Privacy Policy.
Nondisclosure of cookie information
We do not disclose information we collect to third parties (a service provider/processor), event co-sponsors, partners or sub-advisers. We do not sell any information we might collect.
How to disable cookies
Unless you have adjusted your browser setting to refuse cookies, our system may issue cookies when you access or use the Site. If you do not want to receive a cookie from the Site, you can change your settings to notify you when a cookie is being set or updated, or to block cookies altogether. Please consult the “Help” section of your browser for more information (e.g., Microsoft Edge, Google Chrome, Mozilla Firefox, or Apple Safari).
Contact us
If you have questions or comments about this policy, please contact us at [email protected].
Last Updated: April 30, 2026